Summary. Every damages task, in the order it has to happen.


Phase 1 — Pre-filing audit (patentee)

  • Identify every accused product and model number.
  • Estimate accused units and revenue for the full period from public sources.
  • Fix the six-year boundary under 35 U.S.C. § 286 and delete everything earlier.
  • Determine whether asserted claims include apparatus claims, triggering marking.
  • Audit marking on your own products practicing an apparatus claim.
  • Audit marking on every licensee's products. Obtain samples or photographs.
  • If virtual marking is used, confirm the web page is live, freely accessible, and current.
  • If marking is deficient, identify the earliest defensible actual notice date.
  • Confirm any notice letter identified the patent number and the accused product.
  • Consider asserting method claims to avoid the marking requirement entirely.
  • Inventory every license to the patent or its family, with rates and structures.
  • Inventory every valuation of the patent prepared for any purpose.
  • Assess whether you practice the invention (lost profits available) or only license it.
  • Identify acceptable non-infringing substitutes that a defendant will raise.
  • Identify the smallest salable patent-practicing unit.
  • Assess whether any entire-market-value theory is credible.
  • Assess willfulness evidence: notice, copying, internal documents.
  • Estimate fee exposure in both directions under 35 U.S.C. § 285.
  • Apply a gauntlet discount for claim construction, IPR, summary judgment, trial, and appeal.
  • Write the valuation down. Share it with the client.

Failure mode: discovering an unmarked licensee product during expert discovery, after three years of damages have been built into the client's expectations.

Phase 2 — Pre-response audit (accused infringer)

  • Identify every accused product and confirm which the plaintiff has actually accused.
  • Compute the § 286 boundary independently.
  • Demand marking evidence in the first document requests.
  • Identify unmarked products sold by the patentee or any licensee.
  • Evaluate whether the notice letter, if any, was legally sufficient.
  • Identify all licenses the company holds in the field — these are often the best damages evidence available.
  • Preserve and collect the non-infringing alternatives record before engineers leave.
  • Identify competitor products that were commercially available during the period.
  • Collect design-around studies, including abandoned projects.
  • Audit the knowledge file: every internal document referencing the patent or patentee.
  • Decide, with the client, whether an opinion of counsel will be relied on, and understand the privilege waiver.
  • Confirm that under 35 U.S.C. § 298 the absence of an opinion cannot be used to prove willfulness.
  • Assess § 101, § 102, § 103, and § 112 challenges — invalidity is the cheapest damages defense.
  • Evaluate whether an inter partes review under 35 U.S.C. § 311 is available and timely.

Phase 3 — Discovery

  • Negotiate native production of transactional financial data in the ESI protocol at the Rule 26(f) conference.
  • Request unit sales and revenue by product, by month, for the full period.
  • Request customer-level data if lost profits or market share are in play.
  • Request cost build-ups sufficient to compute incremental margin.
  • Request pricing histories, discounts, and rebates.
  • Request all licenses in the field, taken or granted.
  • Send third-party confidentiality notices required by those licenses, early.
  • Confirm a protective order is in place before license production.
  • Request marketing materials describing the accused feature.
  • Request win/loss analyses, competitive intelligence, and customer requests.
  • Request product roadmaps and business cases mentioning the accused feature.
  • Request all documents concerning knowledge of the patent (willfulness).
  • Request design-around analyses and non-infringing alternative studies.
  • Depose a corporate witness on financial data structure and accounting policies.
  • Depose a corporate witness on marking practices.

Failure mode: 40,000 pages of PDF sales reports that cost more to rebuild than the analysis is worth.

Phase 4 — Building the theory

For lost profits, confirm each Panduit element:

  • Demand for the patented product — sales by either party.
  • Absence of acceptable non-infringing substitutes — the element that decides the issue.
  • Capacity to have made the sales — plant utilization, workforce, supply chain.
  • Profit that would have been made — incremental, not gross, margin.
  • Consider market share apportionment where competitors exist.
  • Consider price erosion, and account for the volume that would have been lost at higher prices.
  • Consider convoyed sales, and confirm functional relationship rather than mere co-sale.

For reasonable royalty:

  • Fix the hypothetical negotiation date — when infringement began.
  • Identify the smallest salable patent-practicing unit.
  • If proposing a larger base, document the entire-market-value showing.
  • Apportion within the base for unpatented features.
  • Tie the apportionment fraction to technical testimony about contribution over the prior art.
  • Derive the rate from comparable licenses, with each adjustment explained.
  • Address the Georgia-Pacific factors that matter; explain why others do not.
  • Sanity-check the result against the infringer's margin.
  • Confirm no double counting between lost profits and royalty units.

Phase 5 — Expert management

  • Search the expert's Daubert history and read every opinion.
  • Provide the expert with native data, not counsel summaries.
  • Hold a technical tutorial for the damages expert before opinions form.
  • Confirm the damages expert's apportionment fraction is supported by the technical expert.
  • Run an internal exclusion exercise before the report is served.
  • Confirm the report addresses claim constructions as issued.
  • Confirm the report complies with Rule 26(a)(2) disclosure requirements.
  • Prepare the expert to reproduce every calculation orally.

Phase 6 — Reviewing the opposing report

  • Reproduce every calculation from the inputs.
  • Trace every factual citation to the underlying document.
  • List every assumption and test its sensitivity.
  • Test the base against apportionment law.
  • Test the apportionment fraction for evidentiary support.
  • Confirm the negotiation date.
  • Test each comparable license for genuine comparability and explained adjustments.
  • Check for double counting.
  • Check the damages period against § 286 and the marking analysis.
  • Write a two-page exclusion memo ranking the defects.

Phase 7 — Rule 702 practice

  • Organize the motion around specific defects, not general unreliability.
  • Request the right relief: full exclusion, partial exclusion, or limitation of the base.
  • Address the 2023 amendment to Federal Rule of Evidence 702 expressly.
  • Support each ground with deposition testimony, not just the report.
  • If opposing, distinguish weight from admissibility with a clean methodological story.
  • Consider a motion in limine to exclude whole-product revenue figures from the courtroom.

Phase 8 — Trial

  • Prepare a visual showing the product, the smallest salable unit, and the patented contribution.
  • Prepare the expert for cross on every adjustment.
  • Prepare answers at multiple assumptions rather than one point estimate.
  • Confirm the verdict form separates lost profits, royalty, and willfulness.
  • Confirm jury instructions state the apportionment requirement.
  • Decide whether to seek bifurcation of damages or willfulness.
  • Move under Rule 50 on damages at the close of evidence and renew after verdict.
  • Address sealing of financial exhibits with document-specific justification.

Phase 9 — Post-trial and remedies

  • Brief enhancement under 35 U.S.C. § 284 and the Read factors after Halo.
  • Brief fees under 35 U.S.C. § 285 and Octane Fitness.
  • Seek prejudgment interest; brief rate and compounding.
  • Confirm post-judgment interest under 28 U.S.C. § 1961.
  • Brief the permanent injunction under 35 U.S.C. § 283 and the eBay factors.
  • If the injunction is denied, brief or negotiate an ongoing royalty, expecting a rate above the jury's.
  • Confirm all damages arguments were preserved for appeal.

Quick reference: what kills a damages case

Failure When it surfaces Cost
Unmarked licensee product Expert discovery Years of damages
Insufficient notice letter Summary judgment Pre-suit damages
Whole-product royalty base Rule 702 motion Often 90%+ of the royalty theory
Unsupported apportionment fraction Rule 702 motion The opinion
Rule-of-thumb royalty rate Rule 702 motion The opinion
Acceptable non-infringing substitutes Trial The lost profits case
Wrong negotiation date Cross-examination Credibility, sometimes the opinion
PDF-only financial production Expert phase Six figures in analyst time
No comparable licenses Everywhere Rate credibility

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