Trademark licensing can extend your brand into new products and markets and generate real revenue, but a sloppy license can also erode the very rights you are trying to monetize. We structure license agreements that make money for you while preserving the quality control trademark law requires. The result is a deal both sides understand and that keeps your marks strong.
Defining the Grant
Most licensing disputes trace back to a vague grant. We pin down exactly what the licensee gets: which marks, which products, which territories, which distribution channels, and whether the license is exclusive. Precise scope keeps your licensee in its lane, prevents fights down the road, and leaves room for you to license other partners without stepping on existing deals.
Keeping Quality Control
Trademark law requires you to keep meaningful control over the goods and services sold under your marks. Skip it, and a court can find you abandoned the mark through a naked license. We write quality control provisions that meet the legal standard and actually get used, with approval rights and inspection terms that protect your brand without burying your licensee in red tape that no one follows.
Royalties and Reporting
We negotiate the financial terms that fit your deal: royalty rates, guaranteed minimums, advances, and payment schedules. Just as important, we draft how royalties get calculated, what the licensee has to report, and your right to audit the numbers. Clear reporting and audit rights are how you make sure the royalty checks actually reflect what your brand is earning.
Running a Merchandising Program
Brand merchandising can open up apparel, accessories, and consumer products across many licensees at once. We structure programs that coordinate product categories and territories among multiple partners while holding everyone to consistent quality standards. That way you can scale a merchandising line without diluting the brand or letting one licensee undercut another.